NextG

With NextG you can make it fun for your child to learn the life skills they need to succeed in the digital world, and also to make a positive impact in the world. Help them earnn, help them learn and help them make an impact.

NextG webiste

Role: Design Lead / UX Design

Dates: 2019-2021

01 project challenge

NextG is a real labour of love. I began working on this project for a freelance client of mine and although it has gone through many iterations, the MVP has been built and has been accepted by a business accelerator in London in order to plan it's global rollout.

NextG aims to help kids manage their savings (wishes) and create an impact in their community by creating community impact projects that they can invite their friends to. Kids can also earn coins (money) by completing gigs which their parents have set for them. These gigs can be any task or a learning item from the library and once completed and approved they will receive their coins and then use these to save towards their wishes.

The challenge was in finding what it is that kids care about the most when saving and earning. The impact portion of the app came out of extensive research. Kids really care about their community and environment and want to be able to contribute.

02 the process

USER RESEARCH

Using family and friends as initial participants and research candidates we were able to start to narrow down on what was important to kids and parents. Kids were also invited from schools to participate in a long term pilot programme with us where we gathered feedback to iterate and improve on the designs.

Parents were really happy with the learning element of the app as they could assign videos teaching their kids about digital safety or topics such as sexuality in a fun and engaging manner. The children really felt that making an impact on the world was important to them and because of this we created a feature where kids can create an impact project and track its progress within the app.

03 the team

1x UX designer
1x UI designer
2x Developers
1x Product owner
1x Content curator